CLIENT: Florida State University Healthy Campus
ART DIRECTION: Carmen Clemente
CONTRIBUTING ARTISTS: Kristen Robotham, Tyler Trobert
Florida State University's Healthy Campus initiative asked for an updated look to their annual event, Love Your Body Day, with the theme "FSUnique."
The new look for the campus-wide marketing campaign incorporated the trend of neon pastels as well as flat, modern shapes to bring the attention of FSU students to the self-love cause.
I worked with a staff of student interns on unifying the Love Your Body Day brand and applying the new visual direction across print and social media.